BOMBAY BEATS
Client Dynamite Design
Studio Dynamite Design
Creative Direction
Sheetal Sudhir
Shipra Velega
Design &
2D Animation
Shipra Velega
'Bombay Beats' uses a minimalistic style with half outlines, simple colors, and bold characters to complement drone shots of Mumbai's grandeur."
Project Type Short film / Graduation Project
"Bombay Beats" is an animated mixed media film combining 2D animation with live-action footage to capture Mumbai's lively spirit. It pays tribute to the city's energy and everyday heroes, integrating unique sounds and rhythms into the score to reflect Mumbai's heartbeat, embodying the studio's "Made in Mumbai" ethos. The film shows how animation and design vividly portray the city's vibrant life and relentless energy, with giants parading the city and performing daily tasks and their sounds seamlessly woven into the film’s score.
Experience the heartbeat of Mumbai, with an animated ode to the city’s vibrant spirit and everyday heroes in this short-film 'Bombay Beats’
Character Design
MEET OUR GIANTS
The art style of "Bombay Beats" is minimalistic, with half outlines and simple colors, ensuring the focus remains on the footage. The characters have small faces, short torsos, and large arms and lower bodies, emphasizing their large stature. This style complements drone shots, capturing Mumbai's grandeur while maintaining visual appeal.
Explorations and Styleframes
Ideation, Process & Approach to the Film
1) Concept - Brainstorming Mumbai's energy and heroes and figuring out how to integrate animation with live-action footage.
2) Moodboard & Reference Collection - Gathering images, textures, and sounds to inspire art direction and storytelling decisions.
3) Character Design - Deciding a list of hero characters and sketching diverse, exaggerated iterations of them.
4) Mumbai Footage Collection - Researching, collecting footage and establishing rough scene-blocking of iconic locations from across from Mumbai.
5) Storyboard - Creating a visual blueprint of the film's scenes and sequences. Illustrating key moments, camera angles, and character actions to outline the narrative flow and pacing.
6) Animatic - Assembling footage and initial scratch animation into a working animatic.
7) Animation & Cleanup - Animating each character's actions in Photoshop. Refining movements and adding in details in Adobe After Effects.
8) Masking & Compositing - Integrating the 2d animated characters into each scene of the film
9) Sound Design - Incorporating additional sound effects to capture Mumbai's sounds and rhythm.
10) Final Post-production - Fine-tuning the edit, and colour correction for narrative cohesion.
See the full project & film here!
https://dynamitedesign.tv/work.php?id=159